What is SEM?
SEM – which is Search Engine Marketing is the other important side of digital marketing. SEM is more about running paid campaigns on search engines. For any business, to have a quick boost and get quick leads, it is a very good initiative to run paid search engine campaigns. This should be achieved in a very well structured manner so that every dollar you spend has a good return on investment.
When we consider SEM, most of the time it is referred to Google paid ads. Through Google Adwords and Pay Per Click you will be able to maintain a leading brand position in your customers minds, which will increase the chance that when they deiced to make a purchase that you are their number one choice. When you pay to rank at the top of a google search you are bypassing all of the additional steps, saving your time, and immediately generating results. It has been proven time and again that Google’s top 3 results receive up to 60% more clicks than all other results combined.
Why do you need SEM?
Because with an average of 40,000 clicks in your industry every month you need to ensure that your brand is receiving the best possible position to obtain those clicks.
Search Engine Marketing ensures that you are getting your ads to the right person, at the right time. Leveraging powerful search engine tools and platforms to market your business to your potential customers, from Google search ads, Display Networks, and Bing Search, your reach will be outstanding.
Search Engine Marketing provide direct, immediate targeting that promotes new products, services and deals. Once combined with Display Networks that will link with your customer search history, your brand will become more visible to previous website visitors across a multitude of sites.
Let’s Work Together
So why wait? Let’s work together and increase your website visibility. Remember, the more the viewer the more chance for you to convert them to quality leads and sales. Have a look of our SEO packages and feel free to contact us on 1300 597 307. Otherwise, send your query on firstname.lastname@example.org and one of our representatives will get back to you within 24 hours or why not come to our office located in Bankstown, Sydney NSW 2200 and discuss over a cup of coffee!