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5

Google Ads

The marketing world has changed dramatically in recent years, and Google Ads is one of the platforms driving this transformation. Google Ads allows businesses to reach anyone who uses Google to search for information, products and services online. When used properly, Google Ads has the potential to send you large numbers of people who want exactly what you have to offer.

Why Google Ads?

The topmost benefit of Google AdWords is that it works faster than SEO. Both SEO and Google AdWords are search engine marketing strategies to generate more traffic and leads. But, a well-optimized AdWords campaign can work much faster for a business to get the much-coveted first spot in search. When it comes to SEO, your rank also depends on the number of your brand name searches and its variations. That’s another reason you should aim to increase brand awareness through search, as well as display ads.

Google Ads also have the ability to enhance your company’s brand recognition features. Through Google Ads, even if potential customers aren’t clicking, they see your brand, your tagline, what you offer, and whatever else you use your copy and extensions to showcase. Reinforcing your brand name, personality, reputation, etc., are all necessary to build trust with your visitors. The more you repeat these things consistently, the stronger your brand becomes.

A major reason to use Google Ads is that you have full control over the cost. If you set a budget, Google Ads will never exceed it, and the program will predict your results based on the budget you set. Optimus Click can help you set up an account with Google Ads Manager, and provide the necessary skills, and consultancy for you to publish ads that will be most effective.

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  • Tuesday ................................ 10:00am - 6:00pm
  • Wednesday ........................ 10:00am - 6:00pm
  • Thursday .............................. 10:00am - 6:00pm
  • Friday .................................... 10:00am - 6:00pm
  • Saturday ............................... Closed
  • Sunday .................................. Closed

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